Hotel Marketing Grant

Apply for up to $2,500 from the new Hotel Marketing Grant developed by Tourism Terrace. This grant supports marketing initiatives, programs, and projects. Only MRDT accommodation participants are eligible to apply.

Instructions:

Please fill in the form as it is provided below or download an Application Form [PDF] and submit by email to liz.smaha@visitterrace.com. All applications are due by December 31, 2024.
Usage of Funds: All funds of $2500 must be used only for tourism marketing programs and projects and fully spent by December 31, 2024. See Appendix A for a full list of eligible marketing tactics. Please note: all advertising needs to reference Terrace and for print/digital ads, include the Visit Terrace logo and website. Social media posts need to include #visitterrace. If advertising accommodation specials, please include a tracking mechanism such as a booking code or specific rate in order to track the impact of marketing activities.
Disbursement of Funds: Funds are released in (one or two phases): 50% upon application approval to initiate your marketing project and the remaining 50% after submitting a Post Project Report in a template provided by Tourism Terrace.
Post Project Report: This brief report will include a description of the marketing project and tactics carried out by the accommodation provider, key performance indicators, and key learnings, along with invoices totalling the amount sponsored by Tourism Terrace. In the event of an audit of Municipal and Regional District Tax (MRDT)

"*" indicates required fields

2024 Application Form

Hotel Partner Information

Name of Accommodation*

Key Contact (name and title)*

Email Address*

Phone Number

Project

Marketing Project Name*

Project & Tactics

Proposed Marketing Project & Tactics*

Provide a high-level description of the marketing project and/or specific marketing tactics, along with the estimated timing or run dates for the project. For example: “Stay and Play” Campaign to promote shoulder season travel with targeted social media and digital ads, scheduled from September to November.

Markets

Geographic Markets*

List the geographic markets that will be targeted in this initiative.

Outcomes

Anticipated Outcomes*

Briefly describe the expected results of your marketing efforts, such as increased bookings, enhanced brand awareness, increased website traffic, lead generation, etc.

Budget

Project Budget*

Please provide a project budget. For example: “Stay and Play” Campaign Social Media Ads (Facebook and Instagram) – $1,500

Authorized Contact Person

First & Last Name

Date

Comments

This field is for validation purposes and should be left unchanged.

Tourism Terrace Visitor Centre
4511 Keith Avenue
Terrace BC V8G 1K1

liz.smaha@visitterrace.com
250-635-4944 Ext. 3

Appendix A

The following is a list of eligible grant marketing activities. If your proposed activity is not listed below, please contact Liz Smaha to discuss whether it is an eligible use of MRDT funds.

Microsite or landing page
Email marketing
Paid search/search engine marketing
Paid social media
Display (image and video)
Social media
Consumer/trade shows
Radio
Television
Photography/Video
Print adverting
Brochures
Rack cards
Flat sheets
Guides
Maps
Written content
Travel media relations
Influencer marketing
Market research/data acquisition
Marketing coordination
Purchasing of rental items for the hotel